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  • Free delivery over £50
  • Free returns
  • 30 night trial

  • Free delivery over £50
  • Free returns
  • 30 night trial

  • Organic & Fairtrade Cotton

    Ethically made and sustainably sourced; free from artificial pesticides.

  • 30 Night Trial

    Buy it, use it, and if you don’t absolutely love it, send it back for free.

  • The Perfect Materials

    Be befuddled by thread count no longer; our perfect range is pure simplicity.

  • 180 Years Expertise

    This isn’t just a hobby; our textile expertise stretches back six generations.

Buttonless Fastening

Lying with your cheek against a button just isn't comfy, so we use extra deep closures instead to make sure your pillows never poke out.
Buttonless Fastening

Lying with your cheek against a button just isn't comfy, so we use extra deep closures instead to make sure your pillows never poke out.
Well fitted, not stuffed

Our pillowcases are designed so your pillows inside have a little space to move and breathe throughout the night.
Well fitted, not stuffed

Our pillowcases are designed so your pillows inside have a little space to move and breathe throughout the night.
Duvet 'stop pocket'

...because it looks rubbish when the duvet pokes out between the buttons we have designed a pocket your duvet sits in to stop this happening.
Duvet 'stop pocket'

...because it looks rubbish when the duvet pokes out between the buttons we have designed a pocket your duvet sits in to stop this happening.
Natural coconut buttons

Yep... plastic free buttons made from 100% natural coconut shells! We sew our buttons on extra securely so they stay exactly where you need them!
Natural coconut buttons

Yep... plastic free buttons made from 100% natural coconut shells! We sew our buttons on extra securely so they stay exactly where you need them!
Concealed button closure

We like to think our buttons look great but we have decided to conceal them so they are out of your way.
Extra wide top border

This adds strength, looks good and makes it extra simple to know which way round to put it on.
Extra wide top border

This adds strength, looks good and makes it extra simple to know which way round to put it on.
Wide side borders

Again these add strength and durability to your sheet so it will last for years to come.
Organic and fairtrade

Of course, as always, all our sheets are made from 100% organic and fairtrade certified cotton.
Organic and fairtrade

Of course, as always, all our sheets are made from 100% organic and fairtrade certified cotton.
Strong Corners

Believe it or not we have considered the distance between each stitch to ensure the corners are strong and durable.

Strong Corners

Believe it or not we have considered the distance between each stitch to ensure the corners are strong and durable.

The perfect fit

A fitted sheet simply has to fit well. The elastic we use is wider and stronger than others so it will ensure a great fit sleep after sleep.

Size and directional labels

Because we know there's nothing worse than realising you're trying to put a double sheet on a king size bed. Also the size labels are always on the sides of our sheets to help you know which way to put them on.

make it easy

We've thought of every single detail...

  • The humble pillow case. We think the fact its rubbing against your face every night makes it as important as any piece of bedding, that’s why as much thought goes into our pillow cases as any other one of our products.

    Pillow Cases

  • Everyone needs a duvet cover, unless you are really old school and use a sheet and blanket! Our beautifully simple range makes finding your perfect cover easy.

    Duvet Covers

  • Regardless if you sleep on them or under them we admit there is not a huge amount to discuss when it comes to a flat sheet, however, we have still made sure it’s the best possible flat sheet around.

    Flat Sheets

  • Being the post popular type of sheets, (flat sheets are also great…sometimes) we wanted to create the perfect fitted sheet to make your lives more simple.

    Fitted Sheets

Sleep Simplified

We all sleep, we all wash, we’ve been doing so forever, so when did buying bedding and towels become so complicated? We are here to make things simpler and do things the right way. We won’t bore you with thread counts or fabric make up, instead we’ve simply drawn upon our 180 years of textile expertise to create the perfect products, using the perfect fabrics, every time. Luxury bedding, reimagined for contemporary living.

  • The Finest Organic, Ethically Sourced, Fairtrade Cotton

    Learn More

    The Finest Organic, Ethically Sourced, Fairtrade Cotton

    All our products are made using 100% organic and Fairtrade certified cotton, grown without the use of harmful chemical pesticides, fertilizers or GMO’s. Our cotton also relies 100% on rainwater, so no outside water has to be used.

    We always pay a fair price, so our farmers who grow our cotton, the weavers who produce our fabric and the factory workers who make our products can lead the quality of life they deserve.

    This all means that we can sleep well in the knowledge that we’re doing our bit; for all those involved in producing our products, for the environment, and for you too!

  • The Ultimate
    Weave And
    Thread Count

    Learn More

    The Ultimate Weave and Thread Count

    As we said we really don’t want to bore you silly, but we need to quickly show you that we know what we are talking about.

    As consumers we are led to believe that the measure of quality is ‘thread count’, and the higher it is the better the quality.

    Threadcount is simply a measure of the number of threads per square inch, it has nothing to do with the quality of threads or the cotton used. Agreed, a high number sounds impressive, but more threads can in fact make your sheets heavier, rougher and less durable.

    Using all our knowledge we have created the very best fabrics so you don’t need to worry.

  • Usability, Washability & Durability

    Learn More

    Usability, Washability & Durability

    Dip & Doze is designed around you and the things you do daily.

    180+ years of experience has taught us exactly what makes good quality sheets fit for todays contemporary lifestyle. We have considered everything from the cotton field to the bedroom.

    And the stuff that doesn’t work so well… we’ve looked at that too. From the materials we choose, to the little touches that make life easier.

    Whether you love to sleep late, wrapped in a silky soft duvet, or you’re an early morning embracer, jumping out from beneath a cool and crisp one. We have thought of everything so you don’t have to.

  • The Finest Organic, Ethically Sourced, Fairtrade Cotton

    All our products are made using 100% organic and Fairtrade certified cotton, grown without the use of harmful chemical pesticides, fertilizers or GMO’s. Our cotton also relies 100% on rainwater, so no outside water has to be used.

    We always pay a fair price, so our farmers who grow our cotton, the weavers who produce our fabric and the factory workers who make our products can lead the quality of life they deserve.

    This all means that we can sleep well in the knowledge that we’re doing our bit; for all those involved in producing our products, for the environment, and for you too!

  • The Ultimate Weave And Thread Count

    As we said we really don’t want to bore you silly, but we need to quickly show you that we know what we are talking about.

    As consumers we are led to believe that the measure of quality is ‘thread count’, and the higher it is the better the quality.

    Threadcount is simply a measure of the number of threads per square inch, it has nothing to do with the quality of threads or the cotton used. Agreed, a high number sounds impressive, but more threads can in fact make your sheets heavier, rougher and less durable.

    Using all our knowledge we have created the very best fabrics so you don’t need to worry.

  • Usability, Washability & Durability

    Dip & Doze is designed around you and the things you do daily.

    180+ years of experience has taught us exactly what makes good quality sheets fit for todays contemporary lifestyle. We have considered everything from the cotton field to the bedroom.

    And the stuff that doesn’t work so well… we’ve looked at that too. From the materials we choose, to the little touches that make life easier.

    Whether you love to sleep late, wrapped in a silky soft duvet, or you’re an early morning embracer, jumping out from beneath a cool and crisp one. We have thought of everything so you don’t have to.

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the best quality… fairly priced

In order for us to sell the highest quality, sustainably sourced and ethically produced products at a genuinely fair price, we had to go direct to the cotton fields. This was the only way we could guarantee the quality and fairness of the whole supply chain from the farmers who grow our cotton right through to the people who stitch our products. By selling it to you direct online we can then dodge the high street mark ups and crazy licencing fees meaning you can sleep well knowing you are buying the best possible products at the fairest price.

we really hope that you’ll love your new bedding as much as we do....

We're so confident that you'll fall in love with your new luxury bedding and towels that we give you a 30 night trial just to make sure! If for any reason you’re not happy we offer free returns and 100% of your money back*

  • 30 night trial

  • Free returns

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